Clear, On-Brand Infographic Raising Awareness On Sextortion
Background
We work extensively with many Westpac teams and on this occasion they engaged us to design an infographic factsheet on Sextortion, a financial scam targeting youth.
What we did
Starting with sketches provided by the Westpac team to outline the content flow, we created a factsheet in PowerPoint, ensuring it adhered to the brand’s guidelines. The design aimed to make the serious subject matter clear and approachable while maintaining the professional tone of Westpac.
The result
The final factsheet was on-brand, visually engaging, and easy to navigate. It was also designed in PowerPoint, allowing for quick updates by the Westpac team as the campaign evolves. This factsheet now forms part of a broader collateral suite aimed at raising awareness of Sextortion within the community.
Westpac
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