Versatile PowerPoint Template Bridging Strategy And Detail
Background
Oil Search, a major player in energy development with a focus on sustainable practices, approached us with a unique requirement: a PowerPoint template capable of serving two distinct audiences within the organisation. On one hand, the Managing Director’s office wanted a visually driven, minimalist style that emphasised infographics over text. On the other, the Investor Relations team required a template that could balance text and visuals, allowing them to delve into detailed content without compromising brand cohesion. The challenge was to design a single template with flexibility for both high-level presentations and in-depth, printed reports.
What we did
To meet these needs, we designed and built a dynamic PowerPoint template that combined versatility with streamlined elegance. Starting from the Managing Director’s aesthetic preferences, we incorporated a range of infographic-driven slide layouts with minimal body text. For the Investor Relations team, we developed layouts that accommodated more detailed information, including text-heavy options and versatile diagram spaces. The template used Oil Search’s colour palette and fonts consistently across all layouts, ensuring cohesive brand presence regardless of presentation style. Our approach allowed for the use of common elements—such as charts and tables—that could easily transition between screens for live presentations or be printed for investor documentation.
The result
The Oil Search team was delighted with a PowerPoint template that seamlessly bridged two distinct presentation styles, empowering them to produce polished, on-brand stakeholder communications. The template proved itself equally effective in conveying strategic summaries and comprehensive financial data, which made it a versatile tool that various departments could use. Both the MD’s office and the IR team reported that the template simplified their workflow, providing a go-to solution for professional comms across the business.
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